Content Strategy & Educational Initiatives at Bitpanda

At Bitpanda, I led the content strategy and production for the Academy, the platform dedicated to educating users on cryptocurrency, investing, and market fundamentals. My work spanned content planning, creation, optimisation, and cross-channel distribution, with a focus on turning educational content into measurable engagement, organic growth, and user retention.

The examples below showcase a selection of Academy content I directly influenced — from long-form tutorials and explainer articles to data-driven insights — designed to empower users while supporting broader business goals.