Content Strategy & Editorial Projects at Bitpanda
During my time at Bitpanda, I was responsible for shaping and scaling the editorial blog as a core content marketing channel. My remit covered strategy, commissioning, editing, and distribution, with a focus on turning high-quality editorial into measurable growth across traffic, engagement, and repeat readership.
The work below represents a selection of articles and formats I led or contributed to, spanning macro analysis, market education, and evergreen investing topics. Every piece was designed to inform and perform, each supported by structured content planning, native distribution, and ongoing optimisation.
Articles link directly to Bitpanda and are presented here to illustrate editorial direction, execution quality, and performance impact.